Frustrated with never knowing what to post on social media? 
Sick of using awful sales terms which make your skin crawl?
Want to be taken seriously and seen for the business you know you are?

Visual Brand Storytelling is the magic of turning a digital story into a physical feeling. You'll be creating visuals that do 100% of the talking, create intentional connection with your dream customers and have beautiful engaging brand visuals.
This workshop is teaching you the essentials to understanding what it takes to create this type of imagery and a Brand Styling Blueprint to ensure all your content is created with purpose.

Course curriculum

  • 1

    Welcome

    • Welcome

    • What is Visual Brand Storytelling

    • How to use this workshop
  • 2

    The Brand behind the Storytelling

    • What is a Brand & Why do you Need it

    • Self Assured Brand

    • Identifying a Self Assured Brand

    • How to uncover you Brand Stories

    • A Brands Philosophy

    • Emotional Connection

    • Explore - What's the Story
  • 3

    Brand Philosophy

    • How a Brand Philosophy is formed

    • Brand Philosophy Worksheet

    • Mission

    • Explore - Your Brand Mission

    • Values

    • Explore - Your Brand Values

    • Position

    • Explore - Your Brand Position

    • Meaning

    • Explore - Your Brand Meaning

    • Identity

    • Explore - Your Brand Identity
  • 4

    Translate your Brand Philosophy

    • 3 Factors to Building your Brand Style Blueprint

    • 01/Dream Customer Profile

    • Case Study - Dream Customer Profile

    • Your Dream Customer Profile

    • 02/Brand Narrative

    • Case Study - Brand Narrative

    • Your Brand Narrative

    • 03/Identify Your Brands Aesthetic

    • Case Study - Brand Aesthetic

    • Your Brand Aesthetic
  • 5

    Build your Brand Styling Blueprint

    • Brand Styling Blueprint - How it will be used

    • Brand Styling Blueprint - How to Build it

    • Blueprint Template Download

FAQ

  • How long does the workshop take to complete?

    It really depends on the amount of time you want to put in. This work will however be the most important work you do to help you create your Brand Storytelling Visuals. So it is worth putting the time in. I would recommend carving out at least a day, so you can have breaks in between each section to reflect.

  • Do I need a camera or mobile for this workshop?

    No, this workshop is preparing you to style and capture your Brand imagery. You will need your camera in the 3rd workshop 03/Capture, which will be available later this year.

  • I have already got a Brand, do I still need to do this workshop?

    Yes, this workshop may cover some ground you have already worked on. However, we are looking at this from the aspect of using the brand information you have or will discover, to create imagery. We will be analysing imagery and the choices you have made which represent your brand.

  • How long do I have access of the workshop?

    Lifetime, that is a huge commitment but as long as I'm open for business this workshop will be here and available for you to refer back to.

  • You have mentioned the other Workshops that follow on from this one, when are they available.

    Yes this is workshop one of three. The others are due to as below. Launching April 2023 | 02/Visual Styling Launching September 2023 | 03/Capture & Share